Customer Case Study: A&M Defence & Marine Services
Discover how A&M Defence & Marine Services Streamlined Operations with Kinetic.
A&M Defence & Marine Services
Founded in 1937, A&M Defence & Marine Services specialise in the installation, inspection, and repair of lifting and height safety equipment across both land-based and marine environments.
With land-based customers ranging from small engineering firms through to large pharmaceutical manufacturers, mineral extraction operators, and research establishments, their marine division supports a significant portion of the global cruise liner fleet and numerous super yachts.
A&M’s ability to serve such diverse and safety-critical markets underscores their trusted reputation in the industry.
The Challenge
Prior to implementing Kinetic, the business relied on a custom in-house system that, while functional, had clear limitations. Inspections were saved locally, with engineers required to leave a CD or USB stick containing both a reader version of the software and PDF reports for clients.
This method quickly became outdated as more customers restricted the use of external storage or operated devices without the required facilities. The reliance on IT for maintaining the system and distributing data was also becoming increasingly inefficient, and the business needed a more modern, accessible solution to improve data sharing and reduce support overhead.
The Motion Kinetic Solution
After reviewing multiple options, the company selected Motion Kinetic due to its offline functionality and robust inspection management features. The ability to download jobs directly to engineers’ Android tablets for use in remote environments, such as vessels with unreliable connectivity, was a decisive factor.
With Kinetic, engineers now download assigned jobs to their tablets, carry out inspections, and sync results back to the main system. The cloud-based platform allows customers to securely access inspection data online, avoiding the need for physical media and improving turnaround time.
Why Motion Kinetic?
The company cites several reasons for recommending Motion Kinetic to others in the lifting and safety equipment industry:
- Simple, clean user interface for both engineers and clients
- Offline functionality to support inspections in remote or marine environments
- Flexible pricing based on user count rather than per item
- Tailored features to meet specific business needs
- Excellent support from the Motion Software team, particularly in working with Graham to align the system with their operational requirements
What’s Next?
Now several months into using Kinetic, the company is well-positioned to continue improving customer experience and operational efficiency. With a scalable digital platform in place, they aim to build on this foundation and explore further enhancements that align with their long-standing commitment to safety, reliability, and service excellence.
THE RESULTS
Since implementing Kinetic, A&M Defence & Marine Specialists have seen immediate benefits. Most notably, customers can now view inspection and examination reports online in a timely and secure manner. Engineers have noted the improvement in customer access and transparency as a key step forward.
Internally, the business has reduced IT overhead, eliminated reliance on outdated distribution methods, and taken a clear step toward modernising customer engagement. The user-friendly interface has also been well received.
